PAID AND FREE ADVERTISING FOR YOUR PHOTO BOOTH BUSINESS

April 21, 2012 by Leave a Comment

 

 

NEWSPAPERS

Newspapers and different forms of advertising can help your photo booth business in many ways. By getting your photo booth in front of people that have upcoming events, you’re giving them ideas that they may not have of thought of before.

Advertising your business, especially when you’re first starting, out is very important. You need to let people know you exist. The cost of advertising in newspapers can be quite small if you look at the big picture. There are ways to advertise in newspapers for free, in their online publications, or you can place paid ads. There are still plenty of people who still read the printed paper, making it a viable advertising space.

This article is going to talk about some different ideas about paid advertisements and free advertising online. The need for photo booth rentals is bigger than you might think. From weddings to special events, people love to sit in photo booths and capture the moment on film strips they can take home. The little bit you invest in paid advertisements can pay for itself and build a customer base when done correctly. The people you meet while renting out your booth can be customers in the future and are your best way to get word-of-mouth advertising. So let’s take a look at some different types of advertising for your photo booth business.

 

PAID ADVERTISING

Newspapers are great for running block ads in the business section. Depending on the publisher some ads can run for 1 week, 2 weeks, or a month. Most often, running an ad for 2 weeks is typical. Prices can be quite reasonable and sometimes a payment schedule is accepted. If you run an ad for two weeks and it costs you $80, it’s well worth it if you get just 2 clients from it. Along with the branding you will receive for your business it can be worth it!

 

FLYERS

Flyers can end up on restaurant tables, giving people something to look at while waiting for their meal, and with the right permission, can be cheaper than a newspaper ad. Find an owner that can see the benefit in cross promotion and you’ve got it made. Make sure you remember to put your contact information on the flyer. You would be surprised how many people make great ads, only to forget the contact info.

 

BROCHURES

Hotels often carry brochures near the tourist information and local restaurants advertised. It would be best to find a bigger hotel that is known for hosting banquets and events. You could spark quite an interest by placing an ad with those types of businesses.

 

FREE ADVERTISING

You can advertise in many places online for free if you know where to look. Look for online forums that allow free advertising by doing a Google search for the topic that you’re targeting and post useful comments. Hundreds of pages should show up in the search results for forums dedicated to your town, city, state or topic.

Creating a blog works wonders and can propel you to expert status in your given field. It’s a lot of work though, so unless you like to write, don’t take on this task.

SWAP AND SELL GUIDES

Every town also has a swap buy and sell guide. Some will let you advertise for free in the printed version or on their online web site. Craigslist is another place you can advertise your business for free. US Free Ads www.usfreeads.com is a great site that offers free advertising for your business, but for $10 a month you can get a premium membership. This allows you to upload pictures of your photo booth, use the easy html editor, and make a link to click on. This can be well worth the $10 a month.

Hopefully these tips and ideas from AAA Photo Booth will help you see the potential for making money and getting your business started.

Filed Under: marketing your booth Tagged With: , ,

WHY CHARITY EVENTS AND PHOTO BOOTHS GO HAND IN HAND

April 15, 2012 by Leave a Comment

Charity events provide excellent opportunities to get hired and get exposure for your photo booth. Like weddings, charity events are special occasions and having a photo booth can capture the moment while giving the event an area for people to gather and pass the time.

UNDERSTAND THE OPPORTUNITY

By thinking outside the box, you can expand your business and make your photo booth pay for itself over and over again. Why not take advantage of events that are happening in your own backyard?

Unsure of how to find these types of events? Most charity events offer some type of food for which they have hired a caterer. Call your local catering services and ask them what they have going on and ask if you might partner with them. Offer to promote them to your clients and they will do the same for you.

You can also look in your local newspapers and local message boards online for upcoming events. Once you have established a few contacts, they are more than likely to call you for future events.

YOUR PROMOTION

By having your photo booth at a charity event, you’re making your money work for you. You’re getting exposure for your business from the client, the caterer and the people attending. Every one of these factors is something to consider.

People will keep their photo strips mementos and remember how much fun they had in your booth. They will likely see their photos again and think “Hey, let’s call that guy who has the photo booth for our upcoming charity event!” For all you know, the photo booth was the highlight of the night. Leaving a lasting impression is as important as building your mailing list.

AND THE PROFITS WILL COME

Making money and memories are the ultimate goals of your business and a charity event exposes you to large numbers of guests. Every guest attending is potential new business. It’s a little like watching children leaving a grocery store. How often do you see parents urging their children to follow them, after their attention has been caught by a big gumball machine or any number of red capped toy dispensaries? By having your photo booth at a charity event, you’re turning grown adults into kids again, even if it is just for a few moments.

Who doesn’t like to have fun and act silly? Why not put an adult-size gumball machine in plain view? Your machine will attract attention and form a line full of excited big kids spending their time around your booth waiting for the prize to come out!

THINGS TO REMEMBER

Charity events offer a chance to make connections, earning you repeat business and new clients that will call you in the future. It’s crucial to have a way for these future clients to contact you, so printing your information on the back of the photo strips is a great way to go. Adding your name and business name, along with a phone number and website, is a near-guaranteed way for them not to lose your information.

Business cards inside the booth, arranged in a card holder, work well for some people. Having a sign outside the booth on a stand is also a good idea. Try and think outside the box and remember that making the event special and fun is what counts.

Filed Under: marketing your booth Tagged With: , ,
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