How Same Sex Marriage Laws Effect Your Photo Booth Business

April 25, 2012 by Leave a Comment

THE OPPORTUNITY

Same sex marriage laws are becoming more common these days as activists for equal rights are making greater progress. Politicians are saying the number of universal marriage laws are going to surpass the more numerous women’s pro-choice health laws.

It wasn’t until 2004 that same sex couples could get married anywhere in the United States. Today same sex marriage laws exist in Connecticut, Iowa, Massachusetts, New Hampshire, New York, Vermont and our nation’s capital is likely next with the state of Maryland.

 

MOVEMENT ORIGIN

The state of California started the movement, but opponents have fought the marriage equality laws through the ballot. However, over the last few years more than 18,000 marriages took place before Proposition 8 temporarily halted same sex marriages again.

In the United States, 29 states have passed laws approved by voters to prematurely block these laws from ever becoming part of their state’s constitution. Many people still believe in the concepts of marriage as one woman and one man.

 

NEW CUSTOMERS

So what can this do for you? If you live in one of these states and own a photo booth rental business or are thinking of getting into the photo booth industry, this group of untapped customers can jumpstart your business with a new niche to cater to.

Remember, there are some people in the photo booth business that will overlook the opportunity or feel uncomfortable renting a booth out to a same sex couple getting married. This is where unbiased business owners have a have a huge advantage!

 

NETWORKING

Get the word out about your photo booth business amongst the gay and lesbian community. News travels fast in a close knit community and your photo booth business will be appreciated.

One way to do this is to research local gay rights activists and introduce yourself. Be the first to offer them your services because some people in this world still judge.

Get in contact with the leaders of these organizations. This is the first step in getting your services known. Once you establish your business in the same sex community, chances are your services will be more needed than you think.

A wedding is still a wedding, no matter the sexual orientation of the people getting married.
Event planners are also an excellent resource of information on how to get your photo booth introduced into the gay community.

 

SEIZE THE OPPORTUNITY!

Marriage equality is on the rise because people want the American dream. The numbers of same sex marriages are a staggering business opportunity with great rewards when you get your business out in front of others that are not taking advantage of this lucrative niche.

YOU will be the one they remember and recommended to others to capture the memories of their most cherished day. The important thing to remember is to not discriminate. All married couples need your photo booths!

AAA Photobooth is always looking for information that is relevant to your success. We search for new ideas to give to our customers. That’s what separates us from the rest in our line of work. We do this free of charge!

 

 

Filed Under: Uncategorized Tagged With: , , , , ,

Why Wedding Clients Prefer Video Capable Photo Booths

March 29, 2012 by Leave a Comment

For most people, weddings are the biggest days of their lives. Everyone wants it to be a special, memorable occasion and have as much as they can to remember it by. What better way to capture the big day than to record everyone’s heartfelt wishes on video?

 Choosing a photo booth with video capability, such as our AAAUltimate Booth, will allow a small business to market to weddings far more effectively. Here’s why:

 

A Perfect Environment

Photo booths at weddings allow the perfect environment for producing sincere videos showing how the guests feel about the big day: they have privacy and room to collect their thoughts, and the time limit will make sure that they condense everything down to the things they really came to say. Relatives can cheer, Dad can get a little misty, and friends can say things meant only for the ears of the bride and groom.

 

Much Better than Any Slideshow

After the event, you can offer to edit together a longer video made up of short clips of the guests’ videos. Start out with cheerful congratulations, sprinkle in the comic relief, and build up to the tearful and sincere words from those closest to the newlyweds… before you know it, you’ll have turned a bundle of disconnected clips into an award-winning dramatic experience! No slideshow could hope to have as powerful an impact.

After everything’s been put together, the newlyweds can keep the video collection private, or upload it to YouTube for the whole family to have easy access (see our article “How to Upload a Photo Booth Video to YouTube” for more information). Either way, it’ll be a wonderful thing for them to look back on any time they want to remember their big day and the friends and family who helped them reach it. With the ability to offer all of this at your disposal, you can count on having much happier customers—and you’re certain to see an increase in business.

 

 

4SVA8WPDCVDN

Filed Under: marketing your booth, Wedding photo booth ideas Tagged With: , ,

Photo Booths and Trade Show Marketing

March 21, 2012 by Leave a Comment

If you’re wondering what you can you do, besides market to couples getting married and school dances, trade shows are a good place to start. Trade shows offer exceptionally good opportunities for those in photo booth businesses—you don’t need to be a part of the trade in question in order to make money here! With a little savvy and negotiation skill, you can start making money at any expo. Here’s how:

 

Contact a Vendor

 Look up vendors who will be attending the trade show in question. If you already have good relations with any of them, go to them first; if not, make a list of which ones you think most likely to benefit from your photo booths and start placing calls. Don’t just settle for emails—they’re easy to ignore.  Do send an email first but be certain to make a follow up call.

 

Designing a Good Sales Pitch

 You’ll need to practice a sales pitch before you contact anyone about the possibility of working together. Here are a few suggestions for how to convince them:

  •  Draws customers: With so many trade booths open for visitors to drift between, it’s easy for one company to be looked over and hard to gain more attention than others. However, with a photo booth next to their stall, people will come from all over to get their photos taken, assuring a greater level of exposure for your client. While the crowd waits for their turn and for their photo to print, they’ll turn to actually look at your client’s display to pass the time, making them worth infinitely more than people just passing by.  

 

  • Provides Excellent Advertising space: You can offer the sides of your booth as space for printed advertisements. Be sure to take measurements of the sides of the booth in case they want to develop print material to display.

 

  • Long-lasting brand exposure: Offer to use their logo as the backdrop for photos taken inside the photo booth. Anyone who uses it will take their pictures home to show to family and friends, then place it on their wall for all to see—and showing off your client’s logo for years to come.

 

  • Website advertising: By adding their website to the back of the photo paper itself, everyone would be taking home their website too! More clicks means more profits, after all.

 

AAA photo booths are an opportunity both for the entrepreneurs who own them and the companies that hire them, especially at events like trade shows. If you get the word out about what you’re offering and why a booth can be so valuable in these situations, wise vendors will jump on the chance to hire you.

4SVA8WPDCVDN

Filed Under: marketing your booth, Tips & Tricks Tagged With: , ,
Newer Posts»